What Will You Do?
As a Marketing Manager at Smartpricing, your focus will be on international markets, and you will play a key role in driving growth across these regions. You will develop and execute marketing strategies across our products, focusing on lead generation, revenue growth, and client acquisition. Your responsibilities include:
- Lead generation and revenue growth: drive the generation of MQLs and contribute to revenue growth in international markets, ensuring a steady flow of high-quality leads to support sales.
- Market and product mastery: develop a strong understanding of the market, products, and customer journey to design aligned and innovative marketing strategies.
- Channel experimentation and optimization: experiment with organic and paid acquisition channels, continuously optimizing for effectiveness to meet OKRs and improve team operations.
- Innovation and creativity: stay updated on industry trends and emerging technologies to drive innovative marketing strategies and creatively engage target audiences.
- Project leadership and management: lead marketing projects from start to finish, ensuring timely completion and successful execution within budget and objectives.
- Performance analysis and improvement: analyze marketing performance data, gain insights, and make data-driven decisions to continuously improve strategies and campaigns.
- Cross-functional collaboration: collaborate with sales, product, and customer support teams to align marketing strategies with business goals and leverage external partnerships.